About us

At Havas Media, our purpose is to make a meaningful difference to the brands, the businesses, and the lives of the people we work with.

We work with our clients to generate meaningful outcomes and build a media experience for consumers which delivers that. We are extremely proud of our proven track record for accelerating business growth and creating a meaningful difference.

With market-leading media, content, data and technology capabilities, we have unique, proprietary business and consumer intelligence which sits at the heart of everything we do. This approach frames our strategy, planning and activation to create meaningful outcomes for our clients, including British Red Cross, Starbucks, BBC, KIA Hyundai, Dreams, and EDF.

Part of Havas Media Network UK.

Hello, we are

Our capabilities

Strategy and Insight
Media Buying
Media Experience (Mx)
ATL Creative Origination and Production
Full 360 Content Studio
Social media and Community Management
Partnerships – Media
Culture and Entertainment
Influencer Marketing
Strategy and Activation
Entertainment and Culture PR
Analytics and Reporting

In the UK, we are the smallest of the media holding companies but not being the biggest fish in the pond enables us to act fast and think smart. Being an agile agency means we’re quicker off the mark than our competitors, with more autonomy to adapt our business around the needs of our clients and industry developments.

As a full-service media planning and buying agency, we house all disciplines under one roof. Our key capabilities include strategy, planning and buying, digital, performance, programmatic, content, mobile, social, experiential, research and data, measurement and analytics.

What you should know about us

Our latest and greatest

BBC - The Traitors

Season 1 of The Traitors was a hit, but younger viewers were elusive, with only 1% tuning in. To attract under-35s, we needed to prove The Traitors was more than just another game show—it was a twisted mind game where betrayal was key. Our campaign began with a hooded figure on Strictly Come Dancing, sparking curiosity. We used OOH ads, YouTube, and Spotify to create a sense of dread, infiltrated everyday spaces with cryptic notes, and used Snapchat lenses and reactive billboards to amplify the buzz. The campaign turned into a cultural event, doubling Season 1's finale viewership, dominating iPlayer, and creating a social media frenzy.

Matalan

Matalan, known for value clothing, saw brand equity fade by the 2020s. New management in 2023 aimed to reconnect with families. The “Proudly putting everyday family heroes first” campaign boosted emotional connections, increasing brand love, buzz, and purchase intent, delivering the highest ROI and revitalising Matalan’s relevance.

Starbucks

This is the story of how Starbucks adapted to once in a generation market conditions and consumer behaviour change, exploiting the full breadth of innovative audio solutions to deliver record breaking business growth and return to pre-pandemic revenue levels. In 2022, Havas Media identified a new growth strategy for the Starbucks brand, rooted in a pivot towards an emerging audience and created a bold, meaningfully daring media strategy entrenched in the power of audio. A first of its kind approach for Starbucks, utilising linear to digital, podcasts content to playlist sponsorship, real-time data to help deliver dynamic messages to consumers at times of higher propensity to purchase, and even a new audio mnemonic. Starbucks used audio like never before, pushing the boundaries of the possible to deliver 27 record sales weeks across equity stores.

Get in touch

We'd love to hear from you - drop us a message.

Here at MAD//UpNorth

Reach out to our representatives attending MAD//UpNorth (tagged with the event logo below) to arrange a meet-up at our pub, The Havas Arms - located in the main hall.